NuComm Company in China

Is Duncan Cowie right in his view that China is an â€Å"ideal market† for NuComm? Is  this the right time to enter? In today’s world, it has been noted that the internal market in any given single country has been shrinking by the day, hence forcing the firms to search for markets outside their country.Advertising We will write a custom case study sample on NuComm Company in China specifically for you for only $16.05 $11/page Learn More Consequently, globalization has come in handy to help these firms with the much-needed demand for their goods and services, therefore, decreasing their operating costs and increasing the profit margins through economies of scale. Contrary to many people’s views, going outside one’s country of origin is not an easy task, and it requires strategic planning together with good timing not forgetting enough and extensive research to be sure that the investment is worthy, since the initial costs ar e high. NuComm management is faced by the dilemma of determining whether investing in China is a feasible option, and if it is to choose the location and mode of entry. Duncan Cowie the financial manager of the company who worked in China for around two years, and has some experience in the Chinese business atmosphere, proposed that China is the ideal market for Nucomm. NuComm needs to diversify from the American and the Canadian markets where it has based its operations for years due to the volatility of the currencies there hence affecting its profit margins. The idea of investing in China was the best at the time given the prevailing conditions. 1. The Chinese workers in North American represent a significant number yet they are not covered by any call center firm, and that would make a good opportunity as they will be more ready to associate themselves with a company which would serve them even when they are back in China.Advertising Looking for case study on business econ omics? Let's see if we can help you! Get your first paper with 15% OFF Learn More 2. China is still an upcoming industrial country where a service industry is just but gaining foot, and that would be advantageous, if NuComm becomes one of the first firms to start offering the communication service. 3. There are a lot of opportunities that are available in China and highlights the meager number of call centers available compelling one call center seat to serve 100, 000 people compared to America’s 700 people. 4. The government of the people’s Republic of China has recently promised to support foreign firms that have the intention of investing in the telecommunication sector, since they want to develop this sector. The government has indicated the possibility of relaxing laws that regulate foreign investment, including the requirement that a foreign firm must have some percentage of local ownership in order to operate in China, to attract foreign firms. This is an idea that NuComm should take advantage of because though it is only directed to a specific city, Dalian, the Chinese government has a reputation of implementing all its promises and putting all necessary machineries in place whenever it wants something done. 5. The idea of not going where the market is but where the market is expected to be helped NuComm to succeed in the Philippines. In China, Cowie notes also that the call center service businesses are not so much pronounced, which means that there is a lot of potential, when people there would come to know the usefulness of the services offered. 6. NuComm needs to expand very fast in order to save itself from the financial problems that are imminent. The possibility of growth in China is projected to be just what NuComm needs to be able to set pace for financial sustenance.Advertising We will write a custom case study sample on NuComm Company in China specifically for you for only $16.05 $11/page Le arn More Industrial analysts have projected that the call center seats will increase at a rate of 40 per cent per year, which is higher than even in America, where the market is fast becoming saturated. 7. Besides, the cost of operations in China would be far much lower than those of America because wages in China are comparably lower than in the US, and wages make the bulk of NuComm’s recurring expenses. The most expensive town in China is Shanghai, where the wages are $282 compared to America’s $2500. 8. NuComm’s efforts in India failed and going back would be more of gambling given that there is nobody who is experienced as to how business is run there. On the other hand, Cowie has been working in China albeit with another company and therefore, knows how to go about with business in that country. The timing could not be more perfect than now because the government has just pledged support, infrastructure is good and the upcoming Olympic Games will increase business opportunities. The Olympic Games will bring a lot of people from various parts of China as well as other parts of the world, and it would be just perfect opportunity to create contacts with various firms which would become the customers. The government is also encouraging the development of the telecommunication sector and has even promised support to foreign firms that are willing to locate in specific places. Assess Cowie’s five-step entry strategy for China. Does the sequence make sense? Duncan Cowie suggests a five-step entry strategy which if applied by NuComm will be of great help, according to him. It is important to focus on the Chinese people working in America as the main target, because they are bound to be more willing to have service, since they have been in the American market and have probably used the service at one point in time, therefore, they know how important it is. The workers also, being Chinese, have information about Chinese’s firms and individuals who may be interested in the service and therefore, will help a lot in giving referrals and enabling NuComm to take opportunities a head of time.Advertising Looking for case study on business economics? Let's see if we can help you! Get your first paper with 15% OFF Learn More It is also important to have clients that will enable the firm to break even in the early stages of entry. On that note, the Chinese workers in America stand to be the most dependable at the moment given that they have embraced the advancement in technology. The Chinese workers will also be delighted to be associated with a company that operates in China and which is ready to offer them services that they have not been receiving. On top of that, more and more American firms are entering the Chinese market, while others have already established there, and they will all require call center services. These firms will be looking for a more credible company available to contract for the services. Given the popularity that NuComm has in the US and Canadian markets, it will stand a greater chance of securing deals for most American firms, which based in China. As it is in America, many firms prefer out sourcing call center services and will therefore, definitely need the services even when in the foreign market, more so when it is another American firm that is offering the service. It should be noted, however, that dependency on American firms only can be catastrophic given that the number of American firms entering Chinese market might not enough to support NuComm’s business. A large number of the inhabitants of Chinese cities are the natives of China, who also happen to own a substantial number of businesses, which mostly serve the Chinese people, and to some extent, foreigners. China is also densely populated, if population is an indicator of the market that is available. Therefore, tailoring some of the products for the Chinese businesses will be of great importance to NuComn, if they want to earn from the investment. It should be noted that in China, English or French is not used, and people there use Chinese language for communication. It will be therefore, a limiting factor, if NuComm does not improvise a way that they will provide services in Chinese l anguage and in fact, this should be done as early as possible. China is the center for Asian development, and it has put in place a conducive business environment for economic development other than the fact that it is centrally located in the Asian continent. It is, therefore, possible to use it as a center to serve other Asian countries as Cowie is suggesting. Hong Kong which is one of the cities of China is identified as the epitome of business with various parts of the world leave alone Asia, hence it would not be difficult for NuComm to serve other countries, especially from Asia using China as their point of operation. Though the five-point strategies make sense, the order is not very convincing to people. I agree that using the Chinese who work in America as the first strategy in entry is quite good given that they present the easiest people of Chinese origin to convince on the importance of call centers. It is also important to aim at American firms as the second strategy si nce they have the ideas of the advantages of the services offered by NuComm, and the two strategies have taken into consideration the language barrier that is bound to affect the operations of NuComm. But at the same time, the Chinese people who are the natives and who are the majorities should not be sidelined for long because Chinese people have a higher tendency of copying, and they might adopt NuComm’s idea to start their own businesses, which will compete with NuComm. Therefore, the strategy of China for China should come in the third, or second, if possible, to reduce the chances of competition from the Chinese people, and also to prepare for the strategy of supporting American firms to invest in China through Chinese voice services. What are the risks facing NuComm in entering China at this time? Though the Chinese venture seems to be profitable, there are a lot of risks that may face NuComm on entry. 1. Chinese people are known to have a culture of copying, if they re spect somebody’s idea, which NuComm is not used to and which increases competition. Intellectual rights are protected in Canada and US, where NuComm is based, but that is not the case in China. The probability of several companies springing up a few years or months after NuComm has set up is high. 2. The Chinese people after realizing that their people have come up with companies that offer the same services as NuComm may choose to deal with their people therefore, decreasing the market for NuComm. 3. The Chinese might customize the services into Chinese language before NuComm does that which will further shrink the chances of NuComm getting hold of the market. It is, therefore, upon Nucomm to move with speed after entry to ensure they increase their scale as fast as possible so that they get to enjoy economies of scale before competition stiffens. 4. Moreover, the Chinese system of government has proven to be very corrupt and to get assistance one needs to know somebody in a position of influence as opposed to either America or Canada, where corruption is minimal, if not absent. This is made clear by Duncan Cowie, when he says that he had to party the whole night with Chinese families to get things done his way. The ruling party officials had ties with the so called private firms and offered them favorable business conditions hence an upper hand amongst competitors. Therefore, it might be difficult for the NuComm firm to operate without having a god father to help in pushing things given that America and Canada are places where protocols are observed. It is also not clear if there might be someone who is very influential and who might want to copy the NuComm idea and therefore, manipulate the authorities to push regulations against NuComm. But on the same note, Cowie had been in China and knows who is who and how they are approached and what is required for one to succeed in that country therefore, he will be able to help. 5. On top of that, most firms , which had entered China early on have not broken even in the market and hence, they were yet to even recover the initial cost of investment. NuComm’s case as it is has financial problems and could not afford to tie down any amount of money for a long period of time without realizing any returns from it. It therefore, has to strategize on how to make returns from the very first moment they enter the Chinese market. 6. For service delivery to be efficient and thus, reduce operating costs staff must deliver to their best and this can be through employing well educated and highly qualified people. In China, the call center services are relatively new to some places, where labor is cheap therefore, finding a well trained employee may be difficult. NuComm should, therefore, choose a method of training employees, so as to get maximum output from them, while maintaining the quality of their services and at the same time keeping operating costs at a minimum. Though wage rate might b e lower in China compared to Canada or America, getting the right employee might be an uphill task leading to decreased rate of delivery. 7. It is China’s regulation that a foreign firm cannot operate, if it is fully owned by foreigners which means that any international firm setting up in China must collaborate with the natives. This means NuComm has to look for another firm in China to enter into joint venture with, in order to be allowed to set up in China. The problem of finding the right company or securing favorable terms of operation sets in and NuComm has to strive to get a company, which is ready to enter into the call center business and give the best terms and conditions. Entering China can be done through any of the four cities that Cowie suggests but the most convenient city should be chosen for this is a risky process. The situation should be one where the costs are low while income is high and given the financial position of NuComm the returns should be realize d as early as possible. Which of the possible Chinese locations should the company choose, and what should be the mode of entry? Beijing is the capital city and expects to host Olympic Games besides having reduced costs compared to Shanghai and probability of getting highly educated staff is high. There will be many people coming during the Olympic Games, but this is periodical and after the games business will go back to normal, hence the viability of income after the Olympic Games is not very clear. Coupled with that is the fact that so far there has not been a firm that NuComm will partner with, in order to start its operations in Beijing. It is also evident that Beijing is the capital of the communist part, whose leaders are known to be very corrupt therefore, increasing the possibility of corrupt deals against NuComm should it be seen that NuComm will succeed. On the other hand, Shanghai is directly under the control of the central government; hence most of its activities are o verseen by government officials. The possibility of the government interfering with the operations of a firm located in shanghai is therefore, very high. Being a commercial town and a hub of industries in China, it has many businesses, which increase competition and therefore, people are striving to improve their performance hence they will be more receptive to any idea that will help in boosting productivity. Dalian has come into question due to the outright efforts by the government to boost development in the region thus, offering relaxation in regulations. Many foreign firms have been located there due to the policy that allows foreign investment and more are yet to come given that most policies limiting foreign investment can be relaxed. Most of the firm there are those, which are likely to offer support to NuComm and the government can be willing to facilitate the registration process. Furthermore, infrastructure is developed and it has the capability of meeting NuComm’ s demands. Hong Kong is the best city to enter china because: Hong Kong has had ties with the west for a long time now and has the entire infrastructure and other needs for full operation of NuComm. English is the official language of business therefore, language barrier will not be a problem. There are many companies, which are ready to assist NuComm in starting up given that collaborating with a local firm is a requirement in China. Returns to capital are realized at a faster rate in Hong Kong than any other city and this is what NuComm highly needs. The entry mode will be a joint venture because: China has a requirement that foreign firms must not be owned 100 per cent by foreigners, thus, leaving collaboration with local firms as the only viable option. A joint venture will help in minimizing the risks that faces NuComm, if it enters on its own in the new market. Due to corruption, relationship with top government officials is important in operation in China, therefore, a loc al firm will help in dealing with issues of relationships. The cost of entering as a joint venture is also minimal compared to the costs of entering in other means and NuComm is facing financial problems. This case study on NuComm Company in China was written and submitted by user Neil Guy to help you with your own studies. You are free to use it for research and reference purposes in order to write your own paper; however, you must cite it accordingly. You can donate your paper here.

Definition and Examples of Indicative Mood in English

Definition and Examples of Indicative Mood in English In traditional English grammar, indicative mood is the  form- or  mood- of the verb used in ordinary statements: stating a fact, expressing an opinion, asking a question. The  majority of English sentences are in the indicative mood.  Also called (primarily in  19th-century grammars) indicative mode. In modern English,  as a result of the  loss of  inflections  (word endings), verbs are no longer marked to indicate mood. As  Lise Fontaine points out in  Analysing English Grammar: A Systemic Functional Introduction  (2013),  The third-person singular  in the indicative mood  [marked by  -s] is the only remaining source of mood indicators. There are three major moods in English: the indicative mood is used to make factual statements or pose questions, the imperative mood to express a request or command, and the (rarely used) subjunctive mood to show a wish, doubt, or anything else contrary to fact. EtymologyFrom the Latin, stating Examples and Observations (Film Noir Edition) The mood of the verb tells us in what manner the verb is communicating the action. When we make basic statements or ask questions, we use the indicative mood, as in I leave at five and Are you taking the car? The indicative mood is the one we use most often.(Ann Batko, When Bad Grammar Happens to Good People. Career Press, 2004)I caught the blackjack right behind my ear. A black pool opened up at my feet. I dived in. It had no bottom.(Dick Powell as Philip Marlowe, Murder, My Sweet, 1944)I dont mind if you dont like my manners, I dont like them myself. They are pretty bad. I grieve over them on long winter evenings.(Humphrey Bogart as Philip Marlowe, The Big Sleep, 1946)Joel Cairo: You always have a very smooth explanation.Sam Spade: What do you want me to do, learn to stutter?(Peter Lorre and Humphrey Bogart as Joel Cairo and Sam Spade, The Maltese Falcon, 1941)There are only three ways to deal with a blackmailer. You can pay him and pay him and pay him until you’re penniless . Or you can call the police yourself and let your secret be known to the world. Or you can kill him.(Edward G. Robinson as Professor Richard Wanley, The Woman in the Window, 1944) Betty Schaefer: Dont you sometimes hate yourself?Joe Gillis: Constantly.(Nancy Olson and William Holden as Betty Schaefer and Joe Gillis, Sunset Boulevard, 1950)She liked me. I could feel that. The way you feel when the cards are falling right for you, with a nice little pile of blue and yellow chips in the middle of the table. Only what I didn’t know then was that I wasn’t playing her. She was playing me, with a deck of marked cards . . ..(Fred MacMurray as Walter Neff, Double Indemnity, 1944)Personally, I’m convinced that alligators have the right idea. They eat their young.(Eve Arden as Ida Corwin, Mildred Pierce, 1945)The Traditional MoodsThe labels indicative, subjunctive, and imperative were applied to verb forms in traditional grammars, such that they recognized indicative verb forms, subjunctive verb forms, and imperative verb forms. Indicative verb forms were said to be true by the speaker (unmodalized statements) . . .. [I]t is better to regard mood as a non-inflectional notion. . . . English principally grammatically implements mood through the use of clause types or modal auxiliary verbs. For example, rather than say that speakers use indicative verb forms to make assertions, we will say that they typically use declarative sentences to do so.(Bas Aarts, Oxford Modern English Grammar. Oxford University Press, 2011) The Indicative and the SubjunctiveHistorically, the verbal category of Mood  was once important in the English language, as it still is today in many European languages. By distinct forms of the verb, older English was able to  discriminate between the Indicative Mood- expressing an event or state as a fact, and the Subjunctive- expressing it as a supposition. . . . Nowadays the Indicative Mood has become all-important, and the Subjunctive Mood is little more than a footnote in the description of the language.(Geoffrey Leech,  Meaning and the English Verb, 3rd ed., 2004; rpt. Routledge, 2013)   Pronunciation: in-DIK-i-tiv mood

There are two essays in the information part Coursework

There are two essays in the information part - Coursework Example In management practices culture, communication and team work often form the cog of management, and the correct and positive interpretation and illustration of these translate into effective management. One could state factually that management is a vital human activity, and the fact that people through groups has pushed the increasing need for management. The major focus of this paper is to provide a critical discussion of the assumptions in management theories and models, and their implications in management practice. There are a number of reports showing certain managers who have achieved success in management without being privy to theoretical management knowledge, while on the other hand there are who have been to the highest class in management and even proposed theories in management, yet success in management practice eludes them. This is the paradox of the management theory and practice, underpinned by assumptions. In order to build a discussion on the thesis mentioned above the paper will proceed with an exploration of the assumptions that underpins management practice, but first it is important to understand the meaning of management, in a bid to build clarity in understanding. Management is described as both an art and a science that is used in achieving goals through people, and it is a function that makes sure that people perform roles that have been assigned to them. Hence, managers must ensure productivity and continuous improvement in production or service delivery (Brocklehurst, Grey and Sturdy, 2010). Considered on a wider scale management could be aptly defined as the process of developing and sustaining the environment where people, work in groups, effectively surmount provided aims. In this considered definition, management could draw a variety of meanings. First, managers are individuals who carry on managerial roles of planning, organising, staffing, leading and controlling an

Wa#2 Assignment Example | Topics and Well Written Essays - 500 words

Wa#2 - Assignment Example An example is an employee who gets access to several reports on salaries and decides to compute the individual salaries of some employees. She is allowed to access each report individually, but she does not have permission to know individual salaries. In other words, not properly understanding the implications of access to several data all at once can lead to semantic security breaches. 2. Reporting systems increase the risks of semantic security breaches because they give access to several reports simultaneously for reporting needs. Reporting systems do not realize that giving a bulk of information to one employee can result to the latter using them to deduce certain information that they are not allowed to know or access. These systems are important to getting work done, but they can offer access to too much information that can result to semantic security breaches. These systems unintentionally offer information that one person should not have, provided that the person does some deduction that can result to logical assumptions. 3. An organization can protect itself from accidental losses due to semantic security problems by ensuring that no one person can get access to several data systems or data that can result to semantic security breaches. At the same time, it can hire one people to do one part of the job and not all of the activities of the job, so each person can have limited permissions to access data. Furthermore, it can create clear policies about permissions and data restrictions and penalties for transgressions. These transgressions can prevent employees from conducting data triangulation. Moreover, it can also ensure that the organization has records of the data access it gives to different employees, so that if semantic security breaches happen, they can determine who accessed what. At the same time, the organization can purchase insurance on its semantic security, so that it can have access to

Harlem Renaissance Essay Example | Topics and Well Written Essays - 1500 words

Harlem Renaissance - Essay Example This huge group contained people from every aspect of life and of different occupations, particularly the musicians and those who study literature. There was also unskilled labor that was forced to move in big cities due to the problematic situation caused by war. Hence there was actually a form of migration by the Negro community from their hometowns to big cities as there were fewer opportunities in their local areas. This whole situation was named as the great migration which started in 1910s originally but resulted in a great New Negro Movement, or the Harlem Renaissance. During this time, the blacks from the American community came in front and took every respectable position in the society of whites by their skills and education. Harlem became the centre of black professionals who belong from every class of the society and started to recognize themselves and their community in the post slavery culture of US. Since that time, Harlem has the dominant population of blacks1. In rea l meaning, Harlem Renaissance originated from the participation of Negros in local theatres. Before that, it was a common conception that black faces and skins cannot convey the human emotions as good as a white face. This participation of Negros in plays boasted their moral and the event was termed as the most important event for Negros of US of their entire history. Another mild stone was the war poems written by different white poets which were taken by the Blacks as the right time to end the unequal treatment they face from the white community and the racial injustice. The whole movement was led by first African American Rhodes scholar, Alain Locke, a professor of philosophy at Howard University at that time. The movement blossomed in 1920s, particularly in the year 1925, when there had been a flood of literary articles and different artistic performances by the African Americans, who drew attention of white intellects to their culture and their participation as active and benef icial members of the society2. The Harlem Renaissance was indeed a blossoming time for the African American culture, particularly in the field of creative arts. It was considered to be a literary movement which laid the basis for all later African American literature and had noteworthy impacts on the overall black literature. Many famous names are attached with the movement, which include Jean Toomer, Langston Hughes, Countee Cullen, Jessie R. Fauset, Claude McKay, Arna Bontemps, Rudolph Fisher, Alain Locke, Wallace Thurman and Zora Hurston. All of these African American novelists and writers evoked the spirit of pride into black community with their writings and literary works. Some of the above persons publish journals of their own which were full of black literature depicting the black culture and their lives. In this way, several people contributed their best towards the revival of black literature and its introduction to modern society3. The Harlem Renaissance was not only limi ted to the publications and literature activities. From its beginning it was associated with every form of art, whether it is music or some other form of creative art. The Negro migration from the south towards north during the war times was not only due to earning purpose, but also to find a better place where skilful and intellectual people can really flourish apart of their color and race. Harlem provided

The Crucible and Hamlet | Analysis

The Crucible and Hamlet | Analysis In The Crucible and Hamlet, the main themes of manipulation, ambition and religion are used frequently. Nonetheless, these themes are found in either the initial conflict, climax or conflict resolution for the plays. The initial conflict reflects the theme of ambition, manipulation starts to fail during the climax, and religion is a common theme throughout both plays but can be seen during the conflict resolution. In The Crucible, Abigail is considered to be the antagonist and in Hamlet, the villain is Claudius who kills his brother in order to become King. Both these characters put to use these themes, and have many things in common in terms of their goals. Three main themes are found common between the antagonists of both plays, and ultimately, they intertwine with one another. Manipulation plays a great role in both The Crucible and Hamlet. Claudius was the most manipulative character in Hamlet, he was the antagonist. Abigail from The Crucible was also the villain and antagonist in the play and was not able to meet her end goal just like Claudius. The striving King manipulated the people of him using his remarkable language and speech which he used as his weapon. He used his language to persuade the people of the kingdom that he is a noble and loyal King; also, he used this to manipulate Gertrude into believing that he is a good man and can replace her husband. In The Crucible, Abigail also has a weapon, however it is not like the one Claudius has. Abigail has leverage against Proctor. Thus, Abigail uses Proctors adultery as influence over John and uses it to manipulate the entire town. The only people who know the antagonists true intentions are the protagonists of the story. The quote A murderer and a villain,/ A slave that is not twentieth part the tith / Of your precedent lord, a vice of kings,/ a cutpurse of the empire and the rule/ that from a shelf the precious diadem stole,/ And put it in his pocket-(Shakespeare, act 3, scene 4), was said by Hamlet while talking to Gertrude and convincing her that Claudius is not the person she thinks he is. He says that Claudius is a murderer and he was able to take the throne by stealing using his manipulative powers. The only two people who knew who Abigail really was, was John Proctor and Elizabeth Proctor, the audience sees this when Proctor says, She thinks to dance with me on my wifes grave! And well she might, for I thought of her softly. God help me, I lusted, and there is a promise in such sweat. But it is a whores vengeance, and you must see it.(Miller,73) . The theme of ambition is recognized in the initial conflict of both stories. The initial conflict in Hamlet was the sighting of the ghost, when Hamlet finds out what happened to Hamlet Sr., his father, the audience understands how ambitious Claudius really is. Claudius would do absolutely anything to maintain his power, so the audience understands, because it is said that he killed his brother in order to become King. The initial conflict in The Crucible is when the girls were dancing in the woods the audience sees that she would curse just to be with him. Abigails main objective is to be with John Proctor. She was the cause of the deaths of innocent people in the town. Claudius killed his brother for his objective and Abigail had no problem killing innocent people of Salem just so she could be with John. Claudius knew what he did was wrong but cannot come to admit it to others. His ambition blurred his ability to admit and take the blame for the death of his brother. In act 3, scene 3, he reflects on his guilt, My fault is past. But oh, what form of prayer/ Can serve my turn, Forgive me my foul murder? (Shakespeare, Scene 3 Act 3). We do not see this form of confession about her wrong-doings from Abigail. She was there to complete her goal, and was not able to do so; therefore, she ended up leaving Salem. Religion plays a great role in both stories, we see this particularly in Hamlet. Claudius goes into confession to reflect on his sins, which is ironic because if he cared so much about cleansing his soul, why would he commit murder in the first place? At the most, he should admit to his guilt and deal with the consequences. However, in his confession we see that he cannot bring himself to resign his assets, he says, I am still possessed/ of those effects for which I did the murder, / my crown, mine own ambition and my queen. (Shakespeare, Act 3, Scene 3). In the Crucible, society is so sure about the existence of the devil, and they are all religious, therefore, Abigail uses religion to get what she wanted. She knew that if she used religion, she would have an effect on society as a whole. Which she tries to do by saying that she is associated with the Devil. In conclusion, the main themes of manipulation, religion and ambition play a great role in Hamlet and The Crucible. These three themes are common in the antagonists of the plays and also are found in either the initial conflict, climax or conflict resolution. In both plays, the protagonists know the truth behind everything. Claudius occasionally showed signs of guilt as well as signs of love towards Gertrude. However, Abigail only showed signs of love toward John Proctor, and throughout the story there are no signs of human feeling from her. All these themes are intertwined with one another. In the Crucible, Abigail uses religion as a form of manipulation to attain her goal. In Hamlet, ambition causes the death of Claudius brother, which results in him manipulating Gertrude and the kingdom, and ultimately allows him to show human feelings in confession. Therefore, the audience notices that both antagonists share common themes that occurred in each play.

Borderline Personality Disorder Essay -- Psychology

Literature Review Borderline Personality Disorder (BPD) can be described in simple terms as a condition in which sufferers experience long periods of emotional instability and troubled feelings about themselves and other people. These troubled feelings allow individuals to take impulsive measures and have trouble in their relationships (Bouchard, Sabourin, Lussier & Villeneuve, 2009). BPD basically comprises of unusual intensities of instability in mood and irrational thinking also referred to as splitting. Splitting in BPD involves a switch between negative perception of others and idealization (Sperry, 2003). This usually occurs along with irregular mood swings and can negatively impact on the existing relationships such as family, co-workers and friends (Abela, Skitch, Auerbach & Adams, 2005). This disorder manifests itself in a number of ways. Persons suffering from this disorder may demonstrate episodes of intense hatred and dislike and idealization in addition to chaotic personal and interperson al relationships (Bouchard, Sabourin, Lussier & Villeneuve, 2009). Sufferers may also be supportive of others and nurture them well hoping that these people will always be there for them and will satisfy all their demands. These people may also demonstrate unstable self-image, inappropriate behavior, and lack of self identity (Sperry, 2003). The sense of self of a person is usually totally impacted on. The psychological disturbance associated with this disorder, especially the one involving the sense of self of a person, may result in long episodes of dissociation (Ebner-Priemer et al. 2009). In the past, BPD was believed to be a set of symptoms between problems associated with mood and schizophrenia. These symptoms were believed... ...resulting in fear and arousal (Schmahl, Berne, Krause, Kleindienst, Valerius, Vermetten & Bohus, 2009). The work of dampening this arousal is carried out by the pre-frontal region of the brain. Brain imaging has revealed that personal differences in the capacity to activate areas of the prefrontal cerebral cortex, which is believed to activate inhibitory responses, predict the capacity to repress negative feelings (Williams Sidis, Gordon & Meares, 2006). Acetylcholine and norepinephrine in addition to serotonin are the main neurotransmitters in the circuit involved in the regulation of emotions. Imbalance of these neurotransmitters in conjunction with increased GABA activity is believed to have the capacity to result in intense mood swings similar to those of borderline personality disorder (Schmahl, Berne, Krause, Kleindienst, Valerius, Vermetten & Bohus, 2009).